THIS THURSDAY, YOU’RE INVITED TO GO TO HELL

Posted on Mar 2nd, 2010 by Command Save

Here’s a great opportunity to get up close and personal with some pieces from a professional ad campaign, as well as rub elbows with the great people at Wieden and Kennedy and drink a free beer (if you’re so inclined). Take a look at W+K’s blog post about the event here.
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THIS THURSDAY, YOU’RE INVITED TO GO TO HELL
The spot on the Super Bowl was but a small part of a massive campaign
created to support EA’s video game, Dante’s Inferno. In the ten months prior
to the game’s launch, we made fake video games and gothic porn, sent out
severed hands, created fake protests and ran treacherous infomercials on WWE
encouraging people to steal their sibling’s spouses – all to commemorate the
nine sinful circles of Hell (and promote the game).
We’re very proud of the work that our small army of perverts, miscreants and
advertising professionals created for this campaign. Rarely does an ad
campaign justify an exhibit but there are so many handcrafted pieces to look
at (to say nothing of the videos, websites and events) that it was a must to
show it all together. Please come see, smell, touch and drink beer with each
of the executions that paved our Highway to Hell.
Dante’s Inferno First Thursday
Wieden+Kennedy
224 NW 13th
Portland, OR 97209
5pm-8pm
For those who can’t come to our event, see it streaming at
http://www.livestream.com/wiedenkennedy at 5pm PST

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