Show & Tell: Bob Smith

Posted on Apr 21st, 2014 by Kate Bingaman-Burt


above: image by Alex Despain

Please join us for this week’s Show & Tell with an in person talk with Portland designer Bob Smith! Bob has worked at Nike as an Apparel Graphic Designer and he also rebranded Pendleton Woolen Mills Home Department, including Natl’ Park Blanket collection. He currently is the Design Director and Apparel Designer and Merchant for New Balance Tennis, including all graphic and branding materials and he continues to work in the Entertainment industry designing music packaging.

above: National Park Collection for Pendleton

An autodidactic freak of nature focusing on the confluence of sport apparel and graphic design (whatever the hell that means), Bob specializes in telling authentic, compelling stories through branded apparel. He has over 15 years in the Performance and Sportswear industry and comes highly recommended by some of the brightest leaders in the field.

above: Bob Smith

Bob fancies himself a cultural anthropologist/sociologist. His curiosity allows him to excel at immersing himself in the culture of a brand and digging out compelling product and retail insights that consistently (and profitably) resound with customers and the media. Bob has experience in virtually every aspect of creating a successful line and bringing it to market, while infusing the teams he works with an infectious enthusiasm.

above: music packaging for Peter Erskine

Bob does work as bobsmith:design, a creative consultancy which brings together insightful design direction, a playful wit, and a commitment to craftsmanship.

Find Him:

Let’s welcome him to PSU for an in person Show & Tell!