Kemeny Lecture

Please join us on Thursday April 17th for Symbols of Change — Designing for Unity in a Polarized World-a lecture by Greg Durrell. RSVP HERE!

Greg Durrell, born in 1983 in Toronto, Ontario, is the owner of Tomorrow — a Canadian design and branding studio dedicated to creating impactful brands, products, and films for purpose-driven organizations. Durrell’s design career began at the age of 16, and by 2001, he was a designer and art director at War Child Canada, where he discovered his passion for using design to drive positive change. He played a pivotal role in the design team for the Vancouver 2010 Olympic Winter Games and later co-led the award-winning rebrand of the Canadian Olympic Team with Ben Hulse. Durrell’s expertise extends to a deep understanding of Canada’s design history, which he showcased in his 2018 documentary, “Design Canada.” The film, which explores the influence of European-immigrant designers on Canada’s identity in the 1960s, received international acclaim and debuted at #1 on iTunes in the documentary category. Durrell’s work continues to define iconic institutions, with recent branding projects including the International Olympic Committee (2021), Mountain Equipment Company (2022), and the Green Party of Canada (2025).